EdTech Market Size, Share and Forecast Statistics by Country and Company 2025-2030

Executive Summary The global education technology (EdTech) market is experiencing unprecedented growth, driven by artificial intelligence adoption, mobile learning expansion, and government-led digital transformation initiatives worldwide. According to Grand View Research, the global EdTech market is projected to reach $348.41 billion by 2030, growing at a compound annual growth rate (CAGR) of 13.4% from 2025 to 2030. This comprehensive analysis examines market size, regional share distribution, country-specific forecasts, and leading company valuations shaping the EdTech landscape through 2030.

Metric	2024	2025	2030	CAGR 2025-2030
Global EdTech Market	$163.49B - $215.14B	$197.3B - $277.2B	$348.41B - $545.65B	12.3% - 16.9%
Digital Education Segment	$26.8B	$32.36B	$95.70B	24.2%
AI in Education	$4.84B	$6.90B	$41.01B	42.83%
AR/VR in Education	$3.2B	$4.7B	$32.5B	46.7%
Corporate Training EdTech	$85.6B	$98.2B	$180.5B	13.0%

Global Market Size Overview (https://www.grandviewresearch.com/) The global EdTech market demonstrated remarkable resilience following the post-pandemic normalization period, with 2024 revenues estimated between $163.49 billion and $215.14 billion depending on methodology and segment inclusion. According to MarketsandMarkets, the market is expected to reach $197.3 billion to $277.2 billion in 2025, reflecting sustained demand for digital learning solutions across K-12, higher education, and corporate training sectors. By 2030, industry analysts project the global EdTech market will achieve $348.41 billion to $545.65 billion in total value, representing a compound annual growth rate between 12.3% and 16.9%. The variance in projections reflects differing definitions of EdTech segments, with broader estimates including hardware, software, content, and services. Regional Market Share Analysis (https://www.mordorintelligence.com/)

Region	2024 Market Share	2024 Revenue	2025-2030 CAGR	Key Driver
North America	35.6% - 37.2%	$91.8B	11.5%	AI Adoption, VC Investment
Asia-Pacific	25% - 30%	$54.2B	15.4% - 44.2%	Mobile Learning, Government Initiatives
Europe	28% - 30%	$48.6B	12.8%	Digital Transformation, EU Programs
Middle East & Africa	4% - 5%	$8.6B	14.2%	Government Investment, Vision 2030
Latin America	3% - 4%	$6.5B	13.5%	Mobile-First Solutions

North America maintains its dominant position with 35.6% to 37.2% of global market share, driven by advanced technology infrastructure, substantial venture capital investment, and early AI adoption in educational institutions. The United States accounts for approximately 37% of the North American market, with significant contributions from Canada. Asia-Pacific emerges as the fastest-growing region with projected CAGR between 15.4% and 44.2% for AI-specific EdTech segments. Mobile learning penetration, government-mandated digital education initiatives in China and India, and rapidly expanding middle-class populations drive regional growth according to HolonIQ. Country-Specific Market Analysis (https://www.startus-insights.com/)

Country	2025 Market Position	Key Government Initiative	2025-2030 Growth
United States	#1 Globally	Federal Digital Equity Programs	Moderate-High
India	#2 Globally	PM eVidya Initiative	Highest
China	#3 Globally	$3.3B National AI Strategy	Very High
United Kingdom	Top 5	$58.3M School Connectivity	Moderate-High
Germany	Top 10	DigitalPakt Schule ($6B)	Moderate-High
UAE	Top 15	AI Education from Kindergarten	High
Saudi Arabia	Top 15	Vision 2030 Education Reform	High
Canada	Top 10	Provincial Digital Learning	Moderate
Japan	Top 10	GIGA School Program	Moderate-High
South Korea	Top 10	AI Digital Textbooks 2025	High

United States Market Analysis The United States maintains its position as the world's largest EdTech market, accounting for approximately 37% of North American revenues. Key growth drivers include widespread AI adoption with 60% of educators reporting daily use of AI tools, substantial federal and state digital equity investments, and a robust venture capital ecosystem. According to the U.S. Department of Education, government-funded digital initiatives continue to address the digital divide while promoting technology integration in K-12 and higher education institutions. India Market Analysis India represents the fastest-growing major EdTech market globally, driven by massive mobile penetration, affordable internet access, and government initiatives such as PM eVidya for multi-mode online education. The market has produced significant players including BYJU'S, upGrad, and Physics Wallah. According to the Ministry of Education India, the 2023 acquisition of Pearson's K-12 India business by LEAD has expanded quality education access to over 5 million students. China Market Analysis China maintains strong EdTech growth despite regulatory restructuring in the tutoring sector, with $3.3 billion allocated to the national AI strategy including mandatory AI coursework of 8 hours annually for primary students. The market has pivoted toward adult education, vocational training, and AI-driven learning solutions following 2021 regulatory changes. Market Segmentation by Sector (https://www.marketsandmarkets.com/)

Segment	2024 Market Share	2024 Value	Key Characteristics
K-12 Education	39.4%	$64.4B	Interactive whiteboards, gamification, adaptive learning
Higher Education	25%	$40.8B	LMS platforms, MOOCs, virtual labs
Corporate Training	28%	$45.7B	Upskilling, compliance training, LXP platforms
Vocational Training	7.6%	$12.4B	Skills certification, apprenticeships

K-12 education represents the largest segment at 39.4% market share, driven by widespread adoption of interactive classroom technologies, gamified learning platforms, and AI-powered adaptive learning systems. Corporate training follows as a significant segment, with enterprises investing heavily in employee upskilling and reskilling programs. Leading EdTech Companies by Valuation (https://www.holoniq.com/)

Company	Headquarters	Valuation/Market Cap	Focus Area
Duolingo (NASDAQ: DUOL)	Pittsburgh, USA	$12.8B	Language Learning
Coursera (NYSE: COUR)	Mountain View, USA	$2.8B	Online Courses, Degrees
BYJU'S	Bengaluru, India	$5.5B+ (Peak $22B)	K-12 Learning
Eruditus/Emeritus	Singapore	$3.2B	Executive Education
Multiverse	London, UK	$1.7B	Professional Apprenticeships
Udemy (NASDAQ: UDMY)	San Francisco, USA	$1.5B	Skills Marketplace
upGrad	Mumbai, India	$2.25B	Higher Education Online
Chegg (NYSE: CHGG)	Santa Clara, USA	$800M	Student Services

Recent Major Deals and Investments 2025 (https://www.fortunebusinessinsights.com/) The EdTech investment landscape in 2025 demonstrates renewed momentum following the 2022-2023 correction period. Notable transactions include Google's reported $1.1 billion acquisition of Duolingo with EU approval to expand education services, Banco Santander's partnership with Coursera providing 10,000 scholarships across 13 countries, and Google Cloud's multi-year partnership with Pearson integrating AI models including Gemini and LearnLM for educational applications. Additional significant deals include Newsela's $100 million acquisition of Generation Genius for science and math content expansion, and Phoenix Partners' $100 million investment in Academy of Learning for international expansion across Canada and the UK. Investment and Employment Statistics The global EdTech industry employs over 2 million professionals, with approximately 180,000 positions added in the past year alone. Average investment per funding round stands at $14.1 million, with over 22,000 total funding rounds completed to date. Patent activity shows 2,700+ EdTech patents filed with 22.12% annual growth, led by companies in China and the United States according to Technavio. Growth Drivers 2025-2030 Six primary factors will drive EdTech market growth through 2030. First, AI and personalization adoption accelerates with 60% of educators reporting daily AI tool usage for adaptive learning and assessment. Second, mobile learning expansion continues as smartphone penetration and BYOD policies proliferate across Asia and Europe. Third, government initiatives including India's PM eVidya, the EU Digital Education Action Plan, China's AI mandates, and Germany's DigitalPakt Schule ($6 billion) provide substantial public investment. Fourth, gamification and immersive technology adoption accelerates as AR/VR costs decline, enabling broader implementation of simulation-based learning. Fifth, hybrid learning models combining online and in-person instruction become standard practice. Sixth, corporate upskilling demand intensifies as enterprises invest in workforce reskilling for digital transformation according to Market Research Future. Conclusion The global EdTech market presents substantial growth opportunities through 2030, with projections ranging from $348.41 billion to $545.65 billion depending on segment inclusion. Asia-Pacific emerges as the fastest-growing region while North America maintains market leadership. AI-powered personalization, immersive learning technologies, and career-connected education models will drive innovation, with companies demonstrating strong unit economics and sustainable growth positioned for success. Investors should focus on companies leveraging AI for personalized learning delivery, while educators and policymakers should prioritize digital infrastructure investment and teacher training programs to maximize technology adoption benefits. References Grand View Research - Education Technology Market MarketsandMarkets - EdTech and Smart Classrooms Mordor Intelligence - AI in Education HolonIQ - Global EdTech Market Fortune Business Insights - EdTech Market StartUs Insights - EdTech Industry Report Technavio - EdTech Market Analysis Market Research Future - EdTech Forecast