The global wellness industry is experiencing unprecedented innovation as startups leverage artificial intelligence, wearable technology, and personalized health data to revolutionize preventive care and mental well-being. Here are the top 10 wellness startups and companies to watch in 2026, spanning key markets from London to Singapore.
1. ZOE (London, UK) —
joinzoe.com
ZOE has raised $303 million to build the world largest nutrition science study, combining gut microbiome analysis with continuous glucose monitoring to deliver personalized nutrition recommendations. Founded by Professor Tim Spector, ZOE app has attracted over 100,000 paying subscribers who receive AI-generated meal scores and dietary guidance based on their unique biological responses. The company 2024 expansion into the US market positions it as a global leader in personalized nutrition, with plans to launch corporate wellness programs in 2026.
2. Headspace Health (USA) —
headspace.com
Following its merger with Ginger, Headspace Health has become the largest mental health platform globally with over 70 million users across 190 countries. The San Francisco-based company offers meditation, therapy, psychiatry, and coaching through a single integrated platform. Enterprise partnerships with companies like Starbucks, Adobe, and Unilever provide employee access to mental health resources. Headspace Health 2026 roadmap includes AI-powered personalized mental health journeys and expansion into clinical-grade digital therapeutics.
3. Oura Health (Finland, Nordics) —
ouraring.com
The Finnish wearable pioneer has sold over 2.5 million Oura Rings, becoming the premium choice for sleep and recovery tracking. Oura third-generation ring features blood oxygen sensing, temperature tracking, and heart rate variability monitoring, delivering actionable insights through an AI-powered Oura Advisor. Celebrity endorsements from Prince Harry, Kim Kardashian, and professional athletes have elevated the brand profile. The company $100 million Series C funding in 2024 supports expansion into women health features and stress management tools for 2026.
4. Cure.fit (India) —
cult.fit
Rebranded as Cult.fit, this Bangalore-based wellness unicorn has raised $550 million to build an integrated fitness, nutrition, and mental wellness ecosystem. The platform operates over 300 fitness centers across India and the Middle East, complemented by digital workout classes, healthy meal delivery (Eat.fit), and mental wellness services (Mind.fit). With 3 million active users and partnerships with corporate clients like Google and Microsoft India, Cult.fit is expanding into Saudi Arabia and UAE markets in 2026.
5. WHOOP (USA) —
whoop.com
The Boston-based performance optimization company achieved a $3.6 billion valuation after raising $200 million in 2024. WHOOP subscription-based wearable tracks sleep, strain, and recovery without a screen, appealing to professional athletes and fitness enthusiasts seeking data-driven performance insights. Partnerships with the NFL, PGA Tour, and CrossFit Games have established WHOOP as the athletic performance standard. The 2026 product roadmap includes WHOOP Coach, an AI assistant providing real-time training recommendations.
6. Lyra Health (USA) —
lyrahealth.com
Valued at $4.6 billion, Lyra Health has become the leading enterprise mental health benefits provider, serving over 15 million employees at companies including eBay, Uber, and Morgan Stanley. The platform matches employees with therapists and coaches through AI-driven assessments, achieving 83% improvement rates compared to industry averages of 50%. Lyra 2024 acquisition of mental health startup LifeStance Health expands its clinical network to over 5,000 providers. International expansion into Canada and Ireland is planned for 2026.
7. Numan (London, UK) —
numan.com
The London-based men health platform has raised $60 million to address overlooked areas of male wellness including sexual health, hair loss, mental health, and weight management. Numan combines telehealth consultations with prescription delivery and ongoing health coaching, serving over 500,000 UK customers. The company data-driven approach identifies health risks early, with expansion into Europe planned for 2026. Partnerships with Premier League football clubs have boosted brand visibility among target demographics.
8. Babylon Health (UK/USA) —
babylonhealth.com
Despite restructuring challenges, Babylon AI-first approach to healthcare delivery continues to influence the digital health landscape. The platform AI symptom checker and virtual consultations have served over 10 million patients globally. Babylon partnerships with the UK NHS and health systems in the USA, Canada, and Singapore demonstrate the scalability of AI-powered primary care. The 2026 focus includes chronic disease management and integration with wearable health devices.
9. Ada Health (Berlin, Germany) —
ada.com
The Berlin-based AI health company has built one of the world most sophisticated symptom assessment platforms, used by over 13 million people across Europe and North America. Ada medical knowledge base covers 10,000+ conditions with diagnostic accuracy rivaling primary care physicians. Enterprise partnerships with health insurers in Germany, UK, and Canada provide Ada with sustainable revenue streams. The 2026 roadmap includes expansion into preventive wellness recommendations and integration with electronic health records.
10. Everwell Health (Singapore) —
everwell.com
The Singapore-based digital health company specializes in chronic disease management and preventive care across Asia-Pacific markets. Everwell platform combines AI-powered health coaching, telemedicine, and wearable integration to help patients manage conditions like diabetes, hypertension, and mental health disorders. Partnerships with Singapore Ministry of Health and major insurers across China, India, and Southeast Asia have scaled the platform to over 2 million users. The 2026 expansion targets Turkey and UAE markets.
Honorable Mentions by Region
| Region |
Company |
Focus Area |
Funding |
| Ireland |
Sisu Health |
Workplace mental health |
$12M |
| Canada |
Inkblot Therapy |
Virtual therapy platform |
$25M |
| China |
Keep |
Fitness app and smart devices |
$360M |
| Saudi Arabia |
Cura Healthcare |
Telehealth and wellness |
$15M |
| UAE |
Okadoc |
Healthcare booking platform |
$10M |
| Turkey |
Vivoo |
At-home urine wellness testing |
$9M |
| Sweden |
Kry |
Digital healthcare platform |
$300M |
Investment Trends Shaping Wellness in 2026
The wellness startup ecosystem attracted $12.4 billion in venture capital funding during 2024, with mental health, personalized nutrition, and wearable technology leading investment categories. Key trends include:
1.
AI-Powered Personalization — Startups using machine learning to deliver customized health recommendations based on individual biometric data
2.
Enterprise Wellness — B2B platforms providing employee mental health and wellness benefits at scale
3.
Preventive Care — Shift from treatment to prevention through continuous health monitoring
4.
Global Expansion — Western startups entering high-growth markets in Asia and Middle East
5.
Clinical Validation — Increased focus on evidence-based outcomes and regulatory approval
The Road Ahead
In the [Wellness](/?category=Wellness) sector, the convergence of AI, wearable technology, and personalized medicine is creating unprecedented opportunities for startups that can deliver measurable health outcomes. The companies profiled here represent the vanguard of a $8.5 trillion industry that is fundamentally transforming how we approach physical and mental well-being. As healthcare systems globally shift toward preventive care models, these wellness innovators are positioned to capture significant market share through 2026 and beyond.
Methodology: How These Startups Were Selected
Our editorial team evaluated over 200 wellness startups across 15 countries using a comprehensive methodology based on five key criteria: (1) Funding trajectory, analyzing venture capital raised and investor quality; (2) User growth, measuring active users, retention rates, and market penetration; (3) Geographic reach, prioritizing companies with multi-market presence or expansion plans; (4) Innovation differentiation, assessing proprietary technology, AI capabilities, and unique value propositions; (5) Industry recognition, incorporating awards, partnerships with major enterprises, and media coverage from Q3-Q4 2024. Regional diversity was intentionally prioritized to showcase the global nature of wellness innovation.